Shalik berry biography of albert

http://www.pmpworldwide.com/articles.cfm?contentID=33D83797-9C2A-7956-2024A69473014305

Shalik Berry/Roc-A-Fella/Def Jam - Director of A&R

Thanks to recent advances in digital technology the power once again is in the hands of the music consumer.

Success in the entertainment business requires a near perfect marriage between the content creator's ability to consistently make hit sonic expressions and their desire to enrich the lives of listeners. In 2007 it's all about the interactive experience!

With that in mind let us focus on an industry vet who values the "grind" over the "shine" while mastering the tight rope act of maintaining artistic integrity and meeting commercial expectations. Take a few notes from Shalik Berry, Director of A&R at Roc-A-Fella/Def Jam as we talk about family, rivalries and success.


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